Hey, you! Tell me, “What is a blog?”
Is it the same thing as a website? Does the URL have to contain “.wordpress” or “.blogspot” for it to be a blog?
Oh, don’t panic!
No need to rack your brain… because today, I’m going to help you out.
>>If you are looking to create a blog click here for my step-by-step guide.
Let’s roll, baby.
Just what exactly is a blog? Marketing Terms put it simply as a consistent chronological publication of personal thoughts and web links. But that’s not all, there’s a lot more because a blog is best described than defined. So keep on reading to find out.
What Is Blogging?
Blogging is the art of maintaining and publishing on a blog and involves skills such as writing, social media marketing, search engine optimization, editing, just to mention but a few. It all started from a web log (1997) that was personal and in which an individual would journal their day. Blog as a word actually came out of ‘web log’.
A majority of people especially entrepreneurs saw its potential in marketing and that’s how blogging sparked off into what it is today. This times, blogging is done both as a passion and a way to make money from the blog.
What Are Blogs?
Blogs are web logs maintained by individuals, groups or organizations with routine entries of among other things, commentaries, personal diaries, social and political views, videos, and so much more. It’s really up to you as the author of your blog/contributors to shape it into what you want it to be. Blog entries are typically arranged in a reverse-chronological order.
What Is A Blog Site?
Blogging goes beyond just writing; often, it involves videos, photos and other forms of media and it’s for this reason you will want a platform that fits your blogging needs. A blog site, or as some people like to call it, a blogging platform, is a service that lets you publish your content in the form of a blog straight onto the internet.
Technically, we could call a blog site a type of content management system. If you are fresh into the blogging space, you will want a blog site that’s perfect for novices. At the same time, we have blogging sites that cater to experts in this space. Most common blog sites include WordPress, Drupal, Medium, Weebly, Squarespace, Blogger and Tumblr.
What Is A Blog Used For
Earlier into this guide we learnt that a blog is often updated routinely by its author (individual, group or organization) and can have content related to a certain topic. People often use a blog to journal about their daily personal lives or give out commentaries on social, political, spiritual or other related dimensions. Bottom line is that as the author, you could shape a blog into what you want it to be or to serve your specific purpose.
What Is A Blog Website
A blog is a website type where contents are frequently uploaded and arranged in order of recency, with the last uploaded content shown at the top. Usually, they are written in chatty, conversational language with comments usually enabled to engender lively conversations. Keep in mind that blogs are usually – but not always – written on a particular topic, called a niche.
While a website’s homepage features static contents that rarely change, a blog is constantly taking a new look as new posts replace old ones on the homepage. So while a blog could have either a self-hosted top-level domain (TLD) like “.com” or “.org” OR a hosted domain like “.wordpress.com” or “blogspot.com,” a website seems always hosted on a TLD.
What really distinguishes a blog from a website is that the former has an interface showing contents in reverse chronological order. So, a company, for instance, could have a website with a homepage which welcomes and introduces readers to the company’s mission, services and contact details. It could also have a blog with a homepage showing latest news and updates about its services.
What Are Blogs Used For?
Today’s blogs have multi-purpose uses. Most companies have taken them up and mostly use them not just to communicate but interact with their clients plus other stake holders. Newspapers too haven’t been left behind. Most have found a way to incorporate blogs into their websites as an additional channel. Quite a sizeable number of bloggers also use blogs as a means to advertise their businesses or products.
Ever heard of vlogs? Well, those are blogs that purely comprise of videos and are used for that purpose. We also have linklogs which are blogs made up of links and serve as a linked list. Overall, the use of blogs continues to expand into new spaces, like podcasting, and so there are dozens of existing uses and a lot more to expect in the coming years.
If you thought blogging isn’t huge, you are wrong. According to WordPress.com, bloggers produce about 42.6 million new posts, attracts about 409 million views and receive about 63.8 million new comments every month. And having clearly understood what a blog is and all that is associated with it, I’m pretty sure you would want to be part of this and luckily for you, we have some of the resources to start you off. Click here to find out.
Meanwhile, to add on to what you’ve learned today, here’s a video that briefly sums up what a blog is complete with examples: